Happy Shoppers Buy More

The lighter side of retail life!

Happy Shoppers Buy More

Our work improves the commercial performance of brands. It’s also fascinating and great fun as retail never fails to amaze (be that in an inspiring or amusing way). Here we’ll share some of our favourite retail moments – the unintended or funny, and the downright daft! Things we see when ‘doing the job’, or simply, doing our shopping.

A Valentine’s Day boost

  The time for romance is here again, with the chance for Valentine’s Day to provide a welcome boost to retailers, by encouraging the British public to open their wallets as well as their hearts! It’s the first significant seasonal … Continue reading

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Galleria Kaufhof, Munich

The age old appeal of festive Christmas displays. Who says people don’t pay attention to window displays anymore? These kids were entranced…

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Happy little shopper in SOGO

This little chap was spotted in SOGO, the famous and eternally busy Hong Kong department store. He is enjoying the demo toy models, conveniently placed at eye level and unpacked, full working models.  It’s a great example of what you … Continue reading

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Barking Mad!

We spotted this in a Tesco car park close to our Rugby support office. Let’s hope the driver is stocking up on tasty hamburgers and hot dogs or the occupants may be somewhat disappointed! Putting aside the obvious trademark issues, this … Continue reading

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Retail Focus: Is retail at the tipping point?

Few could have failed to notice the change that is afoot for retail. We all know consumer behaviour is changing, and we are all part of it – with many of us now opting to buy online rather than making … Continue reading

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